Innovative Solutions

Expert services to inform strategic decisions and excel sales growth.

Market Surveys

A&A RtM has extensive experience with gathering information in the Formal and Informal Markets

  • Consumer Surveys

    Usage and Attitude Surveys, Customer Satisfaction Surveys, Brand Awareness Surveys, Purchase Behavior Surveys, Product Feedback Surveys, Price Sensitivity Surveys

  • Retail and In-store Surveys

    Shopper Experience Surveys, Mystery Shopping Surveys, Point-of-Sale (POS) Surveys, Product Authenticity Survey

  • Product Development and Innovation Surveys

    Concept Testing Surveys, Packaging Research Surveys, Taste Tests / Sensory Surveys

  • Market and Competitive Surveys

    Market Share and Penetration Surveys, Competitor Analysis Surveys, Channel Partner Surveys

  • Advertising and Communication Surveys

    Ad Testing Surveys, Media Consumption Surveys

  • Demographic and Segmentation Surveys

    Lifestyle Surveys, Demographic Profiling Survey

Sales and Merchandising

A&A RtM delivers excellent Merchandising Standards to ensure Product growth

  • Shelf Placement

  • Facing Standards

  • Stock Availability (On-Shelf Availability - OSA)

  • Planograms

  • Promotional Displays

  • Cleanliness and Organization

  • Pricing Standards

  • Brand Blocking

  • POS (Point of Sale) Materials

  • Seasonal and Thematic Displays

  • Damages Management

A&A RtM builds strong and lasting Relationships with all our business partners

  • Strategic Importance

  • Customized Relationship Management

  • Tailored Offerings

  • Joint Business Planning (JBP)

  • Pricing and Margin Management

  • Operational Excellence

  • Data Sharing and Insights

  • Brand Building Partnership

  • Conflict Management

  • Performance Tracking

Key Accounts